BioCeuticals is an Australian practitioner supplement brand. Its range covers multivitamins, probiotics, omega-3 fish oils, magnesium, individual vitamins and digestive formulas. The labels name the exact form of each nutrient, for example magnesium amino acid chelate, iron (II) glycinate or menaquinone-7. Products come as capsules, tablets, powders, single-serve sachets, an oral spray and a topical cream.
Most BioCeuticals products are combination formulas. Each pairs a main nutrient with others in one product, such as iron with vitamin C and B vitamins, or magnesium with taurine and B vitamins. The range suits people who would rather take one formulated product than put together several single nutrients. It also suits people who like to check which nutrient forms are used, such as folinic acid, pyridoxal 5-phosphate and methylcobalamin in the B-vitamin formulas.